Why Microsoft: Our love for innovation, technology and doing meaningful work, is at the heart of everything we do at Microsoft ANZ. It is a shared passion that inspires our team and customers to think bigger.
The Central Marketing Organization (CMO) drives digital marketing transformation and execution in the Area. CMO delivers deep marketing capabilities and expertise to drive the Area’s growth agenda and create Microsoft fans. CMO’s data-driven marketing insights innovate go-to-market (GTM) campaigns with clear customer targeting, leveraging global customer nurture programs, digital events, social marketing-all through world-class marketing operations at scale. CMO is a strategic partner with Sales teams across all customer and partner segments and prioritized industries, as well as product-focused marketing teams and communications. CMO models Microsoft leadership values and nurtures a diverse and inclusive team.
The Integrated Marketing Manager (IMM) role owns the Integrated Marketing Plan for your focus area, aligned to sales and marketing plays and driving new lead generation, nurture and consumption as prioritized by the Business Group (BG) and Sales. The IMM leads strategic integrated marketing planning discussions bringing deep audience and competitive insights and marketing data to inform marketing plans and prioritize
PLEASE NOTE: this is a maximum term contract upto 18 months engagement
Responsibilities
The purpose of this role
Drive Marketing Impact through Integrated Marketing Planning and Execution
Lead Insights-Driven Planning and Optimization
Own Integrated Marketing Execution and Delivery
Drive Marketing Impact through Integrated Marketing Planning and Execution
Own Integrated Marketing Plans for CCSM (Windows, Surface, Office). Bring deep audience & competitive insights to deliver innovative programs leveraging global GTM strategies & augment with local initiatives connected to global strategies.
Orchestrate Go-To-Market for CCSM
Leverage and scale global go-to-market strategies and augment with local initiatives connected to global strategies. Land campaigns from Corp Integrated Marketing and Global Advertising.
Own Integrated Marketing Execution and Delivery
Drive execution excellence by leading a cross-org v-team
Qualifications
What skills do you need to have?
Proven digital marketing experience, preferably in technology marketing, with strong marketing operations background. Experience in working at a large global multi-national a plus.
Connected sales and marketing experience. Strong understanding of sales priorities and motivations and ability to advocate for marketing in conversations with sales organizations to ensure optimal customer experiences and success.
Strong leadership presence, experience working with Commercial leadership and track record of marketing impact and influence a must. Innate ability to navigate through a complex matrixed organization to lead process changes and deliver execution excellence.
Must be able to manage contractor support staff to deliver on agreed plans an timelines.
Must have strong consumer marketing experience including media programmatic, retail channel, Digital and social.
Must be able to work as part of a direct commercial GTM team and as part of a broader discipline/ competency based organisation.
Must be comfortable with working autonomously and aligning the organisation around GTM plan delivery.
Required/Minimum Qualifications
Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience
OR equivalent experience.
Team Culture and Support
Microsoft believes that by investing in our people and creating an inclusive environment, our team will do their best work. See our complete list of benefits and why we are recognised as an Endorsed Employer for Women by WORK180. Microsoft Benefits | WORK180 Endorsed Employer
Our mission is deeply inclusive. We expect each of us to play an active role in creating environments where people of a diverse range of backgrounds are excited to bring all of who they are and do their best work. Inside Microsoft | Global Diversity and Inclusion at Microsoft
What next? 
Even if you feel you may not meet 100% of the criteria, please apply. You may exceed your own expectations, or we may have another opportunity that suits your potential.  While we’re not able to reach out directly to every applicant, we will always do our best to help you feel heard and supported throughout the experience.  
In the meantime, please see our FAQs, Interview Tips and Accessibility Support for more information on our recruitment process.  
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.
Job ID: 99966
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