Job Description
Job Purpose:
- Drive the Business Development and partnership objectives through strategic Partnerships across all identified and set pillars (Usage/Spend Partnerships, Digital acquisition Partnerships, Sales Deployment Partnerships)
- Develop and retain the existing Partnerships portfolio including cards core value proposition partnerships
- Ensure delivery of plan through long term and tactical campaigns
- Co-ordinate closely with cross department functions to ensure partnerships promotions /campaigns are rolled out in an effective manner
Job Background/context:
- Job reports into Business Development & Alliances Head.
- The job includes the following geographies of Middle East : UAE.
- The key objective of the role is to drive the business objectives of the Cards Partnerships portfolio through effective strategies and implementation
- Ideal candidate for this role is a passionate, motivated and team player who can take the business forward with a creative and analytic approach.
Key Responsibilities:
As a Business Development Manager, your main responsibilities will involve:
Partner relationship manager
- Focus on four key partnership pillars, which include negotiating best in class and exclusive offers to Citi customers for usage partnerships, digital acquisition, sales deployment partnerships, cards CVP (core value proposition) partner management and payments
- Negotiate offers that will create a competitive differentiation on Citi products
- Manage existing key partnership alliances and identify & develop new opportunities to deliver unique customer experience across all customer segments.
- Ensure timely renewal of merchant contracts including third party vendor contracts in compliance with contract terms
- Drive partnership marketing activity for new product development and launch along with perceptual scale across partnerships
- Customer needs gap analysis within current product set - to address with development of distinct value proposition or product revamp on an ongoing basis
Knowledge/Experience:
- Minimum 3 years experience in Partnerships marketing
- Prior loyalty management experience with reputed financial services, FMCG, Partnerships & Loyalty, Airline and related Consumer service industry with knowledge of UAE market
- Demonstrated results in building market share, product awareness, promotions/campaign launch and profit contribution
- Experience of delivering results in a competitive, customer focused market
Skills:
- Leadership and Business management skills
- Very strong interpersonal, influential and communication skills
- Assertive, result-oriented approach
- Team player
- Highly structured, analytical and strategic thinker
- Strong Presentation skills along with good administrative and IT skills (including Microsoft Outlook, Word & Excel)
- Ability to shape and implement effective strategies
- Customer focus – intensely about insights and customer experience.
- Innovative, result oriented approach
- Ability to set and maintain the highest standards of effective project management
- Pragmatic problem-solver, forward thinker with independence of thought.
- Fluency in English and Arabic language is an added advantage
Qualifications:
- Graduate
- Masters or higher degree is preferred
Competencies:
- Leadership
- Communication
- Planning & Organization
- Control
- Customer orientation
- Diversity : work with different businesses and team
Job ID: 112773